The 'All Applicants' count is a key metric in the Double Nickel application, providing users with a comprehensive view of all leads in their system. Below, we explain what this count represents, what it includes, and why it may differ from other totals in the application.

The 'All Applicants' count represents the total number of leads in your system. It is a historical, cumulative metric that includes all leads ever added to your account.

Yes, the 'All Applicants' count includes all historical leads, even those that have been disqualified (DQ’d) or marked as inactive. This ensures that the count reflects the complete history of your leads.

The 'All Applicants' total is a cumulative number that grows over time as new leads are added. Because it is a historical count, it may not match the sum of specific category totals at any given time. This discrepancy occurs because category totals often represent a subset of leads based on specific criteria, while the 'All Applicants' count includes all leads without filtering.

Yes, the 'All Applicants' count is designed to grow over time as new leads are added to your system. It does not decrease, even if leads are disqualified or marked as inactive, as these leads remain part of the historical record. By understanding the 'All Applicants' count, you can better interpret the data in your Double Nickel account and make informed decisions based on the complete history of your leads.